Amanda White serves as the conference content manager for SupplySide at Informa Markets, where she curates and oversees engaging conference content, cultivating meaningful connections within the industry and facilitating knowledge-sharing among industry professionals. With over 13 years of experience in the natural products industry, her expertise in marketing has been honed through her tenure at a reputable supplement company. During her time there, White played a pivotal role in driving brand awareness and promoting health and wellness products to a wide audience. She graduated with honors cum laude from Michigan’s Northwood University, where she double majored in marketing and business management.